Aperçu des sections
Généralités
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Contact & info sheet
Contact
First name, last name: Meriem Gouri, lecturer, Maitre de conférence - B-
Email: meriem.gouri@univ-annaba.dz @gmail.com
Phone number : 07 74 99 29 01
Lesson time and location: Sunday (09:30-12:30) in Classroom T1
Module info
Learning unit: methodological
Number of credits: 04
Coefficient: 02
Weekly hourly volume: Three (03) hours
Course (number of hours per week): 1:30
Directed work (number of hours per week): 1:30
Evaluation method: 60% Exam, 40% Continuous evaluation
Objectives
General objective:
The student will be able to understand the importance of management in the activities of a tourism company. An optimal combination between marketing and management is recommended in order to make a successful tourism activity.
Specific objectives:
- Student will be able to define the basic concepts about the management of tourism companies
- He will be able to apply its knowledge in the company .
- He will be able to analyze the managerial process of any tourism company.
Prerequisites
- Student is supposed to master the basics of:
- Marketing, management
- Tourism and hotel marketing
- Principles of tourism and hospitality
Plan
Chapter 01: Management of tourism companies
Chapter 02: Management of tourism and travel agencies
Chapter 03: Management of tourism and travel offices
Chapter 04: Management of tourist excursion organizations
Chapter 05: Management of tourist transportation companies
Chapter 06 programs and tickets
Chapter 07: Tourism insurance
Chapter 08: Distribution and communication in tourism companies and travel agencies
Chapter 09: Regulatory requirements in travel
Chapter 10: International tourism organizations
References
Books
Jacqueline Holland, David Leslie, Tour Operators and Operations: Development, Management & Responsibility, Publisher: CABI/2017
John R. Bryson, Jon Sundbo, Lars Fuglsang, Peter Daniels, Service Management: Theory and Practice, : Springer International Publishing/2020
لمياء حنفي, مقدمة عن شركات السياحة ووكالات السفر, دار الوفاء لدنيا الطباعة والنشر، مصر، 2011
مصطفى يوسف كافي, وكالات ومنظمات السياحة والسفر, دار ومؤسسة رسلان للطباعة والنشر، سوريا، 2018.
زيد منير عبوي, إدارة المنشآت السياحية والفندقية, دار الراية للنشر والتوزيع، الأردن 2008
Articles
Sule Kıycı, Ramazan Aksoy, A Destination Image As a Type of Image and Measuring Destination Image in Tourism (Amasra Case), European Journal of Social Sciences 20(3):478, 2011
Websites